Authentic Selling | Why I Wrote The Book
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Why I Wrote The Book

to share my practical experience

This book focuses on personality rather than knowledge. It aims to be, first and foremost, a sharing of practical experience. It is intended for salespeople or sales managers that are new to the profession and have the three to five years of experience necessary to be able to ask the right questions. It will also be of interest to those looking to advance in sales by working on themselves.

The book goes through numerous areas of personal development and several tools that will serve you as much in your life as in your noble profession as a salesperson. It is up to you to choose the ones that work for you, make them your own, sharpen them and integrate them into your daily practice.

to inspire you to take charge

No matter what, if I am able, even in the slightest way, to inspire you to want to take charge of your life, to know why you do what you do, to be proud to be a salesperson, to flourish in this marvelous profession because it is rich with encounters, challenges and accomplishments, to show you how sales is like coaching your clients when it relies on sincere, respectful and empathetic support, to take care of your mind, your emotions and your body, and finally to focus on the essential things in your life and your profession, then I will have the humble feeling of having done useful work.

With Authentic Selling I would like to provide individual readers and sales organisations the opportunity to benefit from a rewarding, successful and proven sales methodology either through the book or via my executive and sales team coaching services at Anastaze Business Coaching. Please feel free to contact me here: